Cathe Friedrich Fitness

Cathe Friedrich has been a leading innovator of the home exercise video industry for over two decades. With over 600 workout titles to her credit, she created one of the first “step” aerobic videos in 1989, and continues to this day to produce fun, intense, and challenging workouts for all body types and fitness levels. Her workouts are distributed on DVD and via digital downloads and streaming. Cathe holds a long-time ACE primary certification and has specialty fitness certifications in Indoor Cycling, Body Pump, Kickboxing, Boxing, Prenatal Fitness, Resist-A-Ball, Yoga Fit, Silver Sneakers and more. Her award-winning fitness workouts have been featured in the New York Times, Dallas News, and the Philadelphia Inquirer and have appeared in articles in the magazines' Shape, Oxygen, Self, Health, Fit, Consumer Digest and Fitness. Cathe has also been featured on Fox Business News, CBS, and QVC. Cathe is the mother of two boys: Eric, age fourteen, and Kyle, age twelve.

NFL Films Audio Room

July 27, 2007May 2, 2009 by Cathe Friedrich

Cathe Friedrich

This picture is NFL Films “Studio A” audio room. This is where we’re spending most of our time this week running our workouts through an extra step called “audio sweetening”. Very few companies making fitness workouts take do this extra process but we now do this just to make sure…

Higher Intensity Step – Details

July 26, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

Hi Everyone! As promised, we have many more details to share with you regarding the new workouts. Today I would like to focus exclusively on Higher Intensity Step. Higher Intensity Step is one ball of energy from start to finish (well, not including the final stretch, of course). The music…

The Work Continues!

July 21, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

The above picture shows part of NFL Films world class studio located in New Jersey. This is where we’re editing and authoring all of the new workouts. Today we took our graphics and IT people to NFL Films for a quick tour and for our first meeting with their “new…

Too Much Fun!

July 21, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

Hi Everyone! I'm so excited.....we just returned from editing and we have finished editing all 4 workouts. As exciting as this is, we are still plugging away because we have more to do. Be sure to check the blog for an update on that. Just wanted to tell you how…

4 Day Split Project Update

July 19, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

This picture was taken from one of three edit rooms that we’ve been using to edit the new workouts at NFL Films. We especially love the giant theater screen which shows all the different footage from each camera at the same time. This is where we spend most of our…

Cedie

July 19, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

Cedie reviews her notes during a short break. Without Cedie who knows how many reps we would end up doing!

Hi Fives are in Order

July 19, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

Everyone celebrates after completing Boot Camp Drills.

Hair and Make-up

July 19, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

Cathe is shown in this picture getting her hair and makeup done just before she filmed the 4 Day Split intro speech.

Getting Ready!

July 17, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

The day before filming is always a little crazy as there is lot of equipment and lights that have to be set up. In the above picture NFL films begins unpacking all of their equipment for the shoot.

Behind the Scenes – Keeping Everyone Fed!

July 17, 2007July 4, 2009 by Cathe Friedrich

Cathe Friedrich

Today, we wanted to share some behind the scenes pictures and details of what it takes to film a Cathe video. The above picture is our temporary cafeteria (formerly our yoga studio) that we set up during filming. Days are very long and hot when we film and it’s very…