food for thought
Nicely put, Kathryn, but a most discouraging thought! Truthful advertising smacks of oxymoronism! Can you imagine? It would be like Jim Carey's movie, Liar, Liar. I could do a Pop Tart commercial wherein I agree to buy them for my whining child brown stub-toothed child, but only as a desert, and some little speel about diabetes and the consumption of refined flour and sugar. And there's the rub, you can't sell a lie unless you make it look appealing and there's nothing appealing about the reality. I came to the conclusion yesterday, that I hate advertising. It's slick and pervasive and yet it's intrinsic to our society. I am as suscetible as the next guy, not about food but I have a Swiffer duster under my sink and OxyClean above my washer. I was impressed by neither.
It's amazing anyone could not know that almonds are cholesterol free since I have noticed that's a great selling point for products that have never had cholesterol in them. I agree absolutely that better and unsubsidized education is important but will it work if you go home to a mom who isn't in the know?
I have a sister who pops microwave popcorn and pours a whole stick of melted butter on it as well as another who drinks her half and half with a splash of coffee in it.
My dad was a farm kid who, when advised to switch to skim milk, said he used to slop the pigs with it. He was a tall, spare man and he certainly didn't drink three glasses of milk a day and he was naturally active, gardening and working in the yard but he was an old dog for whom there would be no new tricks in regard to eating. Of his thirteen children exactly two of us follow the guidelines for nutrition and exercise that meet the standards. Of the 30 grandchildren, how many do you think are buying into a healthy lifestyle and how many just following the old way? It's about 1/3 in the fitter camp, partly due to school sports programs and we tend to be naturally pretty lean, thanks to my dad's genes.
So, I think it's deeper than education although we need to do better there. We also need to reeducate those who have never gotten it and that is trickier because once a lifestyle is established, it tends to stick and then to be handed down. When you say supersize it to someone who thinks they should eat their meat and potatoes and clean their plate, an obesity epedimic is brewing. We are living in the land of milk and honey. There are three grocery stores within 3 miles of my house and plus two more within six. Two are open 24 hours a day and close only on Christmas day. We make up around 5% of the world population and consume 30% of the world's resources.
Yet every second I sit typing, someone dies from hunger in the world. Two hundred thousand children die from preventable causes and a half a million Americans will have died from heart disease caused by overconsumption in this year alone. The Big Picture is much larger than advertising or education, pro or anti-regulation and it's pretty bleak.
( Singing) "I'd like to teach the world to sing in perfect harmony...."
http://www.handykult.de/plaudersmilies.de/user.gif Bobbi